---
title: Webinar-Optimizing Your Website for the Travel and Outdoor Industry
description: Learn practical strategies to boost your website's conversions and enhance booking efficiency in the travel and outdoor industry with insights from industry experts.
image: https://offer.zaui.com/hubfs/Webinar%20(1080%20x%201080%20px)%20(1)-1.png
---

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Webinar Highlights:

In this actionable webinar, experts from OATS Marketing and Copernican share practical strategies to help travel and outdoor operators convert more website visitors into paying customers.

You'll learn:

- How to spot and fix common website issues hurting your conversions
- Best practices for creating a high-converting booking experience How to automate waitlists and fill cancellations effortlessly
- Whether you're running tours, activities, or transport services, this session will help you improve your website performance and drive more bookings with less effort.

Meet the Speakers:

 Patrick Marvin – Co-Founder, OATS Marketing Helps travel and outdoor operators grow through effective digital marketing.

Benjamin Hester – Co-Founder & Product Owner, Copernican Expert in cancellations and risk management; co-creator of TourFill, a platform designed to protect revenue and optimize bookings.

 👉 Watch now and start making your website work smarter for your business.

 

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> We are very happy with Zaui. The technical support is outstanding and the flexibility to interface with other platforms makes expanding our sales channels quite easy. Also, the user interface on the back end is very friendly; it helps us organize our daily operations and allows us to manage high sales volumes with relatively few staff.  Don Coggins, Copper Cayuse Outfitters

> The Zaui team is always there to assist us with our simple questions to major system developments as our business evolves. Their API connections with partners are constantly growing and the Zaui Connect feature helps us keep on top of instant sales without Manual entry. Zaui has allowed our business to thrive in an ever-changing landscape.  Carolyn Bates, Grayline WestCoast Sightseeing

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